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Jane Fricker
em associates
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      Logo design and branding — Art Speaks


ATD Fourth World is an anti-poverty organisation that engages with individuals and institutions to find solutions to eradicate extreme poverty. ATD’s work focuses on supporting families and changing policies.

Their exhibition ‘Art Speaks’, which travelled round the UK and Brussels, was the culmination of a three-year ‘empowerment through art’ project with families living in poverty here in the UK.

The exhibition needed a strong ‘brand’, to appear on banners, exhibition literature, invites, postcards etc.

The logo chosen incorporates an image from one of the artwork banners created during the project; the image speaks of hope, ambition and family unity, a release of hidden talents.

Working ideas for logo

Exhibition sail

 

 

 

Catalogue, flyer, invitation
and postcards.